Red Carpet Hair Ready

Find out how the stars do it!  Here’s a tip from red carpet Joico Celebrity Hair Stylist, Paul Norton and how he transformed Jane the Virgin actress, Gina Rodriguez for the 74th Annual Golden Globe Awards.

Paul Norton – “I wanted to create a modern yet vintage look for Gina this evening. Cabaret was my inspiration.” 

Joico products used to create the look 
  • Power Gel
  • PowerWhip
  • JoiShape Shaping & Finishing Spray
  • K-PAK Protect and Shine Serum
  • Power Spray
  • Hair Shake
  • Gold Dust Shimmer Spray
Step 1:
I started prepping the hair with Joico Power Whip and tousled dry pushing the hair all to one side off a deep part. I also took a round brush only on the hair line to get it smooth. 

Joico Power Whip 
Price: $16.99
Description: A concentrated, whipped styling foam that creates maximum density and incredible volume that lasts even in high humidity.

Step 2:
I then began on the lighter side in the back and began to start to put a gentle bend in the hair with a 1 inch iron, taking 1 inch sections and spraying JoiShape Shaping & Finishing Spray to each section prior to curling.  

JoiShape Shaping & Finishing Spray
Price: $16.99
Description: A light to medium hold, flexible, working and finishing aerosol hairspray.

Step 3:
I curled each side away from the face wrapping the hair over the iron and leaving the ends out for a more modern vibe . As I got to the hair around the face I began to use small silver clips to keep the hair off the face so it could cool and give a nice s-shape wave.
Step 4:
Once her curls cooled, I used KPAK Protect and Shine Serum to help me finger come though the the hair adding tons of shine.

Joico K-PAK Protect and Shine Serum 
Price: $17.49
Description: Protects, polishes and seals the cuticle while helping to prevent split ends and frizz.

Step 5:
Taking a large comb to help detail and place the hair, I then began to spray Joico Power Spray to help keep the hair into position as well as giving me a strong hold to keep back Gina’s previously shaved side which is now growing out back and way from her face .
Joico Power Spray
Price: $16.99
Description: Power Spray Fast-Dry Finishing spray is a quick drying, ultra-fine mist aerosol hairspray with firm to ultra-firm hold
Step 6:

Lastly, I used Joico Hair Shake just on the ends for separation and finished the look with not only more power spray. After seeing the completed look, I decided that I wanted more glimmer, so I added a once over with Joico Gold Dust Shimmer Spray to match to sparkle of the dress!

Joico Hair Shake
Price: $18.00
Description: Add texture and volume with Hair Shake, a unique liquid-to-powderfinishing texturizer. Hair shake is the perfect choice for any hair type, texture or color. This product will create great texture for your hair for amazing beachy waves with added volume.
Gold Dust Shimmer Spray
Price: $7.99
Description: New shimmer spray that adds brilliant shine and luminous shimmer to hair with an ultra-light hold.