Chicks in bikinis took Miami by storm. Well, ok it was Swim Week and there was a purpose ….this time. Our favorite swimwear designers joined together to show us the best swim week ever. Swim Week 2016 was the crown jewel of the swim and resort apparel industry’s annual events this year. In contrast to years past, where most activities unspooled at the Miami Beach Convention Center Tradeshow and at one designated hotel venue; this year saw the democratization and blossoming of the confab with coinciding shows and gatherings throughout Miami Beach and Miami. As the world’s largest and must attend gathering of Swimwear designers and buyers Swim Week, Hammock, Funkshion and LDJ Swim Miami all participated. A heady brew of Fashion Shows, Lounges and Parties were dispersed throughout Miami Beach with pop up events as far afield as the burgeoning Wynwood District. There was such a plethora of invitations that all attendees were able to mix ‘trade’ with ‘pleasure’ while indulging in previews of collections that the GP won’t be able to experience until next swimwear season.
Miami Beach, FL/ Planet Fashion TV’s opening night Inaugural Party featured Lacoste ™ Swimwear with a rousing performance by Julio Iglesias Jr. entertaining over 1200 illustrious attendees. Comprised of A List news evaluators, celebrities and top-tier fashion trendsetters, guests were entertained within the inner sanctum of the world class W South Beach. 
